VIDEO TUTORIAL · 1:29
Ad performance
See spend, results and revenue from all your ads (Meta, Google, TikTok) by month, compared with the previous period, with top campaigns and automatic insights.
English AI narration · Embedded English captions · Sample demonstration data
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Follow the steps in your account
Open in platform Sign-in and access to this tool are required.
Before you start
- Connect Meta, Google Ads and TikTok under "Connected accounts".
- For real revenue, orders and top products, also connect your WooCommerce store (once).
Step by step
- Choose a report type: "Summary" for an executive view with insights, "Detailed" for every number by platform and campaign.
- Pick a month from the last-6-months tabs. In "Detailed" you can also set your own date range and click "Apply".
- The cards show WooCommerce revenue, ad revenue, ad spend, orders and potential customers, compared with the same days of the previous period.
- In Platform breakdown, compare each platform’s spend, ROAS, clicks, cost per click and share of total ad spend.
- Review "Top campaigns (by spend)" and "Top products (by revenue)", with a product-category filter.
- Read "Key insights" and "Risks & alerts": e.g. which platform brings the most efficient revenue, which has a low ROAS, overdue invoices or a forecast below target.
- Click "Download CSV" to save the report data.
Common questions
- The numbers differ slightly from Ads Manager.
- Platforms keep updating conversions for a few days. Recent days can shift slightly until they settle.
- "No ad data for this period".
- Check the accounts are connected and that ads were running in the month you picked.